In this post you will find the best pages to download Free MP3 and MP4 Music. Although there are already platforms where you can listen to music online, many people still prefer mp3 downloads or YouTube to mp3 converters. If you want to listen to instreming music I recommend Spotify or Itunes. But if you are interested in downloading free music in an easy and simple way… This is your SITE!
Download free mp3 musicDo you know the best websites to download music from Youtube and MP3 for free?
Many times we want to download our favorite mp3 music, but we don’t know where. We enter websites that have broken links, outdated and poor quality music, or simply do not work well. That’s why I have made this PREMIUM compilation of the best websites that are still available. With all the music you like. In the list I will include both online platforms where you can download free mp3 music. YouTube to mp3 converters. Music download software.
These platforms are free music downloads. So if you’re looking to listen online, you’d better go as I said at the beginning of the post to Spotify or Itunes.
If you want to add a platform or simply comment your opinion about the list you can leave it to me in comments. I’ll get back to you the same day. As it is an updated list, it is likely that you will be adding and removing platforms. As and when I find some of the best quality, I will add more.
You might be interested in my new Youtube Video (If you like it, SUBSCRIBE!)
Download Free MP3 and Youtube Music
Download Free MP3 MP4 MusicWhat are MP3 Music Downloads?
The mp3 download format is a type of audio compression, usually digital. It works with a loss algorithm, which reduces the weight of the file, making it easier to store. This type of mp3 audio format is very common for saving music on players, or laptops. An MP3 file takes up ten times less space than a traditional file or a regular CD. You can imagine how this revolutionized the music industry. So much so that today 80% fewer records are sold than 10 years ago.
To date, none of the alternatives presented by the industry, not even portals such as Spotify or Itunes, have managed to undermine the popularity of the MP3 format. That in order to validate patents, it can already be used without restriction in all areas. Believe it or not, downloading mp3 music is easier than it looks.
How do MP3 Music Downloads work?
It’s very simple. On the platforms to download mp3 music that I will show you below is as easy as putting the name of the song you like. If you are in the list on the web, click on the audio and download it. There is no risk as they are proven websites, with which no virus will enter you. It is important that the songs you download are free of rights, otherwise it could cause you legal problems.
The second option is to download music in mp3 from Youtube, I also give you in the list the best alternatives on the internet if you want to have a song in MP3 format from a youtube channel. Just pick up the url of the video you like, put it in the search engine, and you’re ready, you have your MP3 song GO FOR IT!
Download Free MP3 MusicList with the Best Pages to Download FREE MP3 Music
We started with the best collection of websites where you can download free music from the Internet. Here you can find the applications that best fit your needs and start downloading music. Please note that I recommend that you choose royalty-free songs so that you don’t have any legal problems. All these platforms can be put to good or bad use, it depends on each person:
Download Free MP3 Music OnlineAres
As many of you know, Ares is the most popular P2P program in the world. When the boom in music downloads started back in 2000, everyone had the ares installed on their PC. The good and the bad about this application is that it is the people who have the program that share their music with other users. The bad part about this is that some people on the net are just looking for a hunchback and sometimes they put viruses and Trojans through their songs, so I recommend having a good anti virus on your PC before using it. The good part is that sharing across the bandwidth makes sending speed faster and more efficient.
download free MP3 MP4 music
download mp3 FREE mp3
The formerly called Edonkey, is another classic of free mp3 music download platforms. It consumes virtually no resources, so the download is fast and relatively safe. Emule improves with each passing year, because you can collaborate on the platform, as it is open source. Programmers from all over the world work together on a daily basis. You can imagine what it means: A constant improvement.
download and download free mp3 music
Download MP3 Music MP4 FreePeggo
The good thing, and the thing that sets Peggo apart from other music download platforms are two things: One, which works with the youtube url, you choose the video of the song you like, you paste it into the platform and immediately download the song in mp3. The second is that it also works with Soundcloud. It’s the same procedure. You need the link and as with youtube when you paste it you will be downloaded. Another positive thing is that it has an app and you can use it to download from your Android. For me it is an option to consider, as it is super easy to use and very practical.
Download Free MP3 MP4 Music
Download MP3 Music MP4 Free OnlineClipConverter
It is a classic multimedia content converter. It allows you to use any web, video or audio to download all the formats you can imagine. It currently supports YouTube[720p, 1080p, 4K] and Vimeo. It’s free and lets you watch your favorite videos and songs from your mobile phone, tablet or computer anywhere. Its operation is similar to those mentioned above, you paste the url in the search engine, and download it in the format you prefer.
¿where to download free mp3 music?
Where to Download MP3 Music MP4 FreeMediaHuman
If you are more than installing a software on your computer (it is more secure), I recommend this one: Mediahuman is the best. With this program you will do the same as with the websites mentioned above, but you will not need a constant internet. You download it to your PC or Mac and it does the same job. The developers of this converter have more programs that you can add to your computer and help you edit videos or search for topics you like. This option is very important to consider, since as I said before it is very safe and you don’t need a good download connection.
¿Where to Download Free MP3 MP4 Music?
Download MP3 Music MP4 FreeMusicaMp3
MusicaMP3 is another popular platform for downloading free mp3 music. Here you can download free music of all types. This time you just have to find the song you like best and download it. It has a search engine to put the name of the artist or the track itself. Click and download and it’s that simple and it’s that easy. You don’t need any url or anything.
DOWNLOAD Free MP3 Music
YOUTUBE TO MP3 CONVERTER Flvto Youtube Converter
This youtube to MP3 video converter will allow you to easily download mp3 music without having great computer knowledge. As in the other platforms you put the url of the Youtube video you want to convert, you choose the format you want to save the audio in and that’s it. The formats it has are mp3, mp4, mp4 HD, AVI and AVI HD.
YOUTUBE MP3 MUSIC CONVERTER
Converter Download YouTube to mp3 Converter 2Conv Youtube Converter
With this famous YouTube to mp3 converter you can download and download free mp3 music easily and quickly too. It has the same features as the previous ones. Its interface is very simple, so it is a good choice for use if you do not have much experience.
All the platforms listed are good, so it is difficult to choose one. No doubt 2Conv is an option that has to be in the list, then it’s up to you which one to use.
Download YouTube to mp3 Converter for free
Download Free MP3 MP4 Music FreeGoear
This site was accessed by the police in 2016 but is still operational today and has updated music. As I said at the beginning of the Post, I recommend downloading mp3 music legally. So you have to make sure that the music you download has to be royalty-free. This way you won’t be committing any infractions. Controversial aside, this digital platform has all the music you can imagine, so I recommend it to everyone.
Download Free MP3 MP4 Music
Free YouTube to mp3 Music Converter FreeOffliberty
The latest platform on the list is a Youtube to MP3 Converter. Like the others it is simple to use and very intuitive. The interface is nice and you can handle it with ease. It does not contribute more than those mentioned above, but also not less, so it is an option to be taken into account. With all these websites to download free mp3 music it has never been so easy to enjoy. I hope you like them and take advantage of them.
Free YouTube to mp3 Music Converter
download free mp3 music without registeringMusicaQ.net
I’ve been encouraged to add this Extra as it’s a mythical free mp3 music download. He has been supplying music in Spain for years and had to be there yes or yes. Why I didn’t add it at first, you can imagine… in fact, it was closed. But he has returned with the same desire as always, and the best part: Updated! Enjoy them, boys and girls.
Free Youtube mp3 music
Free Youtube mp3 Converter Free MusicInfo With Best Pages To Download Free MP3 Music
If you want to share it in your Social Networks, or with your friends, I leave you the Infographics. This way you can inform your followers of the free mp3 music download websites in a different and fun way.
Download Free MP3 Music
What I think is that with this List of the Best Pages to Download Free MP3 Music you will have music for a while. Every week I will be updating with new platforms that are coming out to keep you informed. Many times governments close them due to misuse by users, so I recommend using them to download music free of rights, in a completely legal way. If you know any platform that can enrich this content, please leave it to me in comments, this way we all win and collaborate.
I hope this compilation helps you to find the mp3 music you like and you can download it for free. What I always ask is that you do it in a legal, controlled way and as long as the music is royalty-free. Thank you very much for reading me and see you in the following posts.
Marketing in Music: A Guide for Independent Artists!
Marketing in Music is the set of strategies that an independent artist can use to promote and promote his songs through the Internet.
To plan a music marketing plan there are several formulas. In recent years there has been a technological change and therefore a change in the music industry. You have to know how to adapt to people’s new consumption habits.
Music marketing is the way for an artist to achieve success. In order to achieve this, we must set objectives. This guide will give you an overview of these objectives. It’ll keep you from stalling on things that aren’t important. Almost all projects that fail are due to not having a good musical strategy, and you should know all these aspects that I will teach you in this way 2017.
Table of Contents
What are the important points of this Music Marketing Guide?
1. The steps you will need to take to reach your target audience:
The environment that musicians need to know, before starting the strategy.
How to detect your direct competitors in music and see their music marketing strategy.
How to convert your music from good to excellent, without the need for a producer or agency.
How to achieve your objectives at low cost in music marketing.
How to seduce large agencies and companies to make the leap to mainstream thanks to music marketing.
Today we live in a globalized world, where anyone, in any country, can access your music through platforms like YouTube, Soundcloud, or iTunes etc. So if you are from any Spanish-speaking country, this guide will help you to promote your music and viralize your songs and content.
To be honest these techniques are not new. I didn’t invent the Bulb. I have adapted the most important points of Traditional Marketing and Digital Marketing, and applied them to today’s music, and to what is demanded by Independent Artists, who have so many difficulties with music labels.
It will certainly not leave anyone indifferent, let’s go for it.
Phase 1. Define what’s around you:
The mistakes of many artists in 2017 are still leaving it up to the lucky factor to decide for themselves who will be their listeners or their target. When the most important thing to succeed in music is to clearly define the audience you are going to target. For example: People who like flamenco music probably don’t like trap music, so people who like pop may not like classical music. Focus on a group of people like your tastes, and try to popularize yourself there. It’ll be easier if you segment your listeners. This is also Marketing in Music!
Who’s going to be the people who listen to you?
1. Some Tips to viralize your songs and contents can be:
Keep in mind that people look at their phones more than 100 times a day, try to make at least one of those 100 times to listen to something of yours, your music.
YouTube is the social network that musicians like the most, as it is where you can get the most benefit, and where the user can get more involved in watching new artists and listening to their music.
Don’t think that in the 20th century you’re going to get rich selling CDs.
Your market is online. The old CD will become obsolete in a few years and will only be used by collectors. How it happened in the old days with vinyl.
Today your client is the person behind the computer, listen, through social networks, what they ask and what they demand.
Try to win people’s affection by provoking some kind of emotion in the listener.
Interacts with social networks to answer user questions and demands. Try to make them the first ambassadors and the ones who best speak about your music. If customers recommend you, it will be a thousand times better than anything you can say about yourself.
Get involved in your music! Believe in yourself! Have a good Music Marketing strategy! If you don’t believe what you’re saying and singing yourself, people who listen to you won’t believe it either. That’s why it’s important that the profile you show people is based on your own personality and not on an invented marketing product, but in the end the lie will come out somewhere.
Who will be your competition? Knowing this is essential when it comes to having a good Music Marketing Campaign:
Don’t think there are no competitors in music, because there will be. It is in your hands to know how to take advantage of it, thanks to Music Marketing, and make this a form of income, and to boost your career. A musical genre that takes advantage of this virtue (or weakness) is rap music and trap music, have been able to take their field to the competition, and most rappers make this a form of income. They manage to generate expectation, launching Beefs and provoking each other, which causes people to come to Youtube to watch their videos, thus making more money.
“I leave you an example of a collaboration between Cooking Soul and Reals B, so you can see an example, in which the Rapper refers to the little Support that rappers have for the music industry, and the importance of Youtube to excel.
2. In order to define well who your competence is, it is necessary to take into account all these factors:
Classify the style you have when singing, and look for groups that are similar or similar to the ones you have.
It is not only necessary that they identify with you musically, in the 21st century it is also very important the brands of clothes you wear and how you dress. Fashion and music today go hand in hand. Take care of the brands you use!
Look at the strategy used by your competitors, try to implement a similar one, enhancing your virtues. Make it visible to listeners on social networks, publishing your live shows, collaborating with a brand, and launching a promotion.
Listen to people’s criticisms, although your strategy does not have to be based on people’s opinions, it will be very important when making decisions.
As I repeat on my page, the key to success is to try to do something different from what other artists are doing, try to have some characteristic sound or word, that when people hear it, they know it’s you.
Phase 2. Define what your music will be like
In my opinion, this is the most important point of all; it is the one that will tell if you are going to succeed in the future or not. Without a good music product or project, no matter how good a music marketing strategy you make, it will be impossible to sell. Music marketing serves to enhance the virtues of your brand or music, but never to sell something you don’t like to the customer. If the listener doesn’t like it, you won’t be able to sell it, or what is the same, people won’t listen to it.
Make a star song that viralises on the web
The artist has to give free rein to his imagination, this is where it will be decided if you are a good artist, or if on the contrary you are one of the pile. Don’t stop until you get a rhythm and lyrics that people like and that viralize on the Net. You’re not gonna get famous without a theme that’s got a beat on it, and people associate it with you. This way you’ll stay in the listener’s head, at least for a while, every time they hear that song.
I’m not a musician, I can’t help you here, I don’t know how to compose a good song, but I suppose that artists like you know how to do this kind of thing. I’m in charge of music marketing and shaping your project.
However, I will give you some advice, which I use when it comes to being creative in music marketing campaigns.
1. They make you have a relaxed mind, and know which direction to go:
Absorb information from people who know more than you do, i.e. try to relate to musicians and listen to their advice. Those musicians were in the same situation as you, and they knew how to deal with all the problems and opportunities (depending on how you look at it) that you have right now.
The mental state of the musician is almost the most important thing when composing. Whether you’re emotionally or emotionally he’ll make scribes one way or another. Try to detect what mood your music is best in. There are artists who in their moments of solitude and sadness compose really wonderful songs, while other artists when they are happy or in love compose true works of art.
You have to compose from your passion. When a person does something from passion, their creativity increases by 200%.
Try to collaborate with other artists who already have a presence on the Internet, this will make people who listen to these artists interested in you. You’d be surprised how many artists collaborate with people willingly. You have to lose the fear of sending emails and asking for favors, he doesn’t have it anymore. Only good things can happen.
Don’t move on to the next point, without having a good theme you’re proud of, go step by step, don’t climb stairs two by two.
I have a song that works on the Net. What’s next?
Find a Good Producer
Today there are, in my opinion, better producers than artists, which means that it is relatively easy to transform a good song into an excellent one with the help of the right producer. It is relatively easy to find them, as there are many young people on the scene who want to thrive and make their place on the scene through Music Marketing.
Look for a video you like on Youtube, and look at the producer of this, they are usually in the credits or in the Bio. It will be relatively easy for you to get in touch with him via the RRSS, his email or his website. Send him an e-mail, propose your project, and wait for his answer. It could be the beginning of something very interesting for both of us.
2. To find a good producer, you will have to look at the characteristics of this one. The main qualities that a good producer has to have are:
Has a musical taste similar to yours. An expert in HipHip will not be able to capture the essence of an Indie well, or vice versa.
To be disruptive, and to break with what is at that moment in the scene, to be different is to be 10 steps ahead of the others.
Try to integrate it into your project. In this way he will become a part of it, and of your successes, and will give his best. Give him better conditions than he expects, this way you’ll keep him motivated.
“I also leave you the twitter of the producer of the previous Video, so you can see how easy it is nowadays to contact quality producers through the RRSS. Itchy&Buco Sounds produce most of Reals B’s tracks with as good a quality as if they came out of a company like Sony Music or Universal… AND they ARE INDEPENDENT! In this case it’s Rap Music, but on the Net you can find Producers specialized in all kinds of music.”
Record a Video with High Emotional Content
Try to awaken in the consumer some kind of emotion, this in addition to taking them to see more of your content, thus making them loyal to you, you will get them to repeat the plays, so it will increase the views of your videos.
Today, making a good video does not depend so much on the amount of money you spend, but on the creativity of the person who directs and produces it. That’s why it’s so important to surround yourself with people who know what they’re doing and who have a lot of good ideas.
What does a Video based on a marketing strategy in music have to have in order to succeed?
3. A Video for it to succeed must meet these requirements:
Tell us something. Let it have its beginning, its plot and its outcome.
To provoke some kind of emotion in the person who is visualizing the content.
The first 15 seconds of the Video will decide whether or not the person will continue to see it. Try to engage the viewer by creating intense, high emotional and valuable content.
4. Upload it to Youtube, this will be your label during your musical career:
In music marketing, it is very important to know how indispensable it is for a YouTube artist. This will be the tool with which you will make yourself known at practically no cost.
Don’t expect to hear in the media that a producer knocked on your door and hired you, or start touring in concerts, without first having had many views on your YouTube videos. In addition, this platform can be a very important way to earn money, especially if you start to have more than 1,000,000 hits on your videos. Keep in mind that for every million visits you will get approximately 800 € of advertising. And although it may seem complicated to reach that number of plays, if you become relatively viral on this social network will be adding subscribers and views, so as you upload future videos, thanks to your community will be easier to have playback.
Phase 3. The RRSS of Music Marketing. Advertising without Costs
At this stage I will explain to independent artists that they don’t have a lot of money to promote themselves in the big media, how to do it through social networks, Internet search engines, and some news media where they can make themselves known with little investment. To have a good Marketing in Music it is important that before making the leap to the big media you become viral in some of the social networks that young and not so young people use now.
How to generate engagement in RRSS?
For this it is important to create a community in your social networks. To get a community is not to buy followers, but to try to attract those followers to your accounts through content marketing, as I said before. Marketing in Music is closely related to digital marketing or in its absence with marketing in general.
1. What is Content Marketing?
Content Marketing (Vilma Nuñez also has a very interesting article) is to publish content on social networks that will help your community in their daily lives, without asking for anything in return, and hoping that in the future they will come back to you to request some of the services you offer. Applied to music would be to share some added value in addition to the music you make, so you have to define very well what content you want people to relate you to. It can be from the fight against animal exploitation, promoting the city where you live, or climate change for example. It has to be something you’re really involved in or else the lie will be exposed soon.
How to generate interaction with my community?
In order for your community to interact with you, the first thing you need to do, taking into account the marketing in music, is to follow a social network strategy. Mark the same edit line and follow it on all your social networks. Try to create a story about yourself based on your real life. And share 25% of the content about this life you lead, and 80% of it that is valuable content (your music, your concerns, the people you work with, your collaborations).
Every social network has to be treated in a different way, it is not the same to post on Twitter as on the Facebook board, for example. You’ll always be able to post more on Twitter as the Timeline updates faster, while on Facebook people use it more as a leisure medium. They don’t want to see publicity. While in Instagram you will be able to share more visual content, in Twitter it should be more written content.
If you make your publications with a photo or video much better. If you notice the whole world of communication is moving in the direction of the video, we are becoming more and more lazy and reading less and less. So try to make your content very visual and of digital interest, people will appreciate it and increase your engagement.
Publishes on Mondays and Wednesdays, people are more statistically predisposed to interact with your publications.
Interact with your audience, share what they demand, and above all listen to them. Your community is your ambassador, without them an artist is nothing. Give them what they deserve.
Innovate and do something different in your online strategy
Music marketing is all about having good ideas and creating something original that sets you apart from the rest and connects with your audience. Get together one day with the people you work with, and brainstorm. Try to make their actions viralise and create an impact on people this way you will be more viral and reach more people.
Use Periscope, Instagram Direct, or Facebook live to connect with your live audience, it’s a relatively new feature that the general public loves. They feel close to the artist, and the community appreciates it.
Phase 4. Web Design (Landing Page)
It is very important for Music Marketing that a group has a website open to the public, where they can sell their products, such as their Music CDs in physical format, their merchandising clothes, or their concert tickets. If you notice all the music groups that work have a website where they receive thousands of thousands of visits from their audience.
It will also be a place where you can upload your live shows, and your collaborations. It will be your virtual window to the public, nowadays 80% of the sales that an artist has on records, clothes, or tickets are produced on the net, it would be an absurdity to be on the sidelines of this logical evolution of music, the marketing of music after all is done on the Internet.
There are many ways to create a Landing Page. If you are very lost in this aspect I recommend you to contact me in the CONTACT tab. There I will be able to send you a personalized WordPress guide where I will explain the points you need to emphasize. If on the other hand you want to create a website from scratch I can also help you. For a good Music Marketing you need a website.
How to structure your Landin Page:
Make the name of the group or the artist clear.
The second most important thing is the name of the project you are launching at the moment, think of an original and place it on the cover of your Landing Page.
Make a brief description about the project and the music that people will find on the LP. Try not to make it longer than three or four lines.
Record a Social-Media video influence. Imagine a kind of video curriculum and try to do the same by explaining the reason for your record.
Let it be an attractive montage that calls the followers of your social networks to enter your Landing Page. Remember that this will be the way to monetize all those communities you have online. It is important to capture them and filter them to this page.
It’s also the time to put on your website the press or television recommendations made by the media.
Create a space where your fans can express their opinion about your music.
Place an icon space on the footer or in the header that redirects to your social networks, it is a way to connect all your communities on the web.
Phase 5. The Big Media
We are the last essential pillar of your Music Marketing plan.
Keep in mind that the road is going to be long but as I said before if you put passion into it it will be one of the most wonderful projects of your life.
The last of the pillars is the media. Once you have all the above tips done, the next and final step is that the big media is looking at you. Your profits will increase by over 500%. Because television, radio and the big media invest a lot of money in promoting powerful brands through artists.
Perhaps this is the most difficult pillar to reach because you have to have a lot of influence in the street and society. To date, your videos should have more than 10,000,000,000 views, which is practically unattainable in Spain.
In addition, there are several factors that must be taken into account in order for large companies to invest such amounts of money in an independent artist. Some of the factors are, having commercial music, a physical attraction, some characteristic feature of your physique or having many contacts in the production companies.
To conclude, I would like to make a call to all the independent artists and musicians to encourage them and tell them that it is possible. If you manage to bring your music to a successful conclusion, following the keys of Music Marketing, and fulfilling all the above points you will succeed.
Conclusion of Markerting in Music
If you have any contributions, comments or experiences you would like to share, please leave them in the Comments. I will be happy to answer you and help you in any way I can. Remember the importance of Music Marketing, without it today you will not get far, no matter how good artists you are.
I also leave you the Tweet if you want to share it with your community faster. Thank you very much for reading me and see you in the next Posts.
Marketing in Music: Guide for Independent Artists!5 (100%) 19 votesDani ColladaGrowth
Hacker. Flying high with my personal best. Marketing Specialist. Providing Social Media Content and Strategies in the Digital Marketing world.
time I come to talk to you about Social Media Marketing as a Social Group.
It is clear that in recent years everything that has had to do with Digital Marketing has generated great interest in both young and old people.
Table of Contents
Many of my colleagues say that a kind of bubble is being created and that at some point this bubble will burst. I don’t know if there really is a bubble around the sector, but what I do believe is that people’s interest is growing more and more.
I honestly think, that this can only bring benefits to people working around this world.
The more expectation is created for people who write on blogs, upload videos to YouTube, or give talks at universities or business schools, the better for professionals as they will be better paid and have more offers.
I’ve heard people say, and criticize, that there are smoke-sellers who only get on the boat because they see that it’s easy money…. But in my opinion, I think that’s also good for the sector, since it somehow feeds back the whole movement that’s being created around digital marketing, and it doesn’t let those who are already references get comfortable, because they run the risk of new people coming and liking it more.
Social Media Marketing: Competition is Good
In music, for example, new artists are constantly coming out, and people are looking to do different things, and I don’t see any one musician criticizing another because he does the same thing.
If you are interested in the topic of MusicMarketing I leave you the link of my last article.
In this sector of digital marketing there are a lot of wealthy people and people who come here wanting to do new things, as in all sectors. Besides, I don’t know when a person goes from being passionate about social media to being an expert or influencer of that subject…
What do I mean by this?
That if a person is able to talk about an issue, who is anyone to say or not to say, whether or not that person is selling smoke is selling smoke.
As Victor Kupper says in TEDx, many times, attitude is more important than knowledge or training (which are also important, of course). I encourage you to take life with the positive attitude that you can get where you want and be what you want. Don’t let anyone tell you what you are, or you stop being. Set yourself a goal and strive to get there no matter what others say about you.
Don’t you think?
Let everyone do what makes them happy.
After this introduction, where I give a bit of my opinion on how the Social Media Marketing sector is doing. Now I will explain to you what a Social Group is, and more specifically, the one that is being created around the subject of Digital Marketing.
Returning to my previous article on Music Marketing, I liken it to the cultural movements that are seen in some genres, such as rap a few years ago, or Trap today.
Characteristics of Social Media Marketing
Understanding as a social group a group of people with the same tastes, who play the same social role within society, Social Media Marketing meets each of the necessary requirements to be named a Social Group to use. The most important points within this new group of people who are united by the same interests and shared tastes are the following:
All people who like Digital Marketing and Social Media Marketing have similar characteristics and themes.
Both in their Blogs and in the talks they give at Universities and Marketing Schools. The relationships between people in the sector usually start with interests related to Social Media Marketing.
There Is A Hierarchy
As in all groups of this society, there is a social structure, that is, at the base of the pyramid are people who seek to learn and train themselves about Social Media Marketing.
A little above or in the middle of the pyramid are the micro Influencers which have a slightly more transcendent influence on the lower base of the pyramid.
Finally, at the top of the pyramid, are the people who set trends in the world of digital marketing and Social Media. At the top of the pyramid, only innovative people arrive, who dare to do different things, and are not a clone of the other clone. These people are often recognized in the media, communication and news of the Social Media Marketing Sector.
Each Person Fulfills a Role
As I said before, depending on the position that people occupy within the social group, they fulfill the function of Social Media Marketing students, Teachers, Influencers, media media, etc.
The truth is that within the Social Media Marketing Group, the rise within the pyramid can be relatively short, or relatively long, depending on people’s efforts to rise (attitude) and form themselves.
Inter-Pyramidal relationships exist
For this social group to endure, inter-pyramidal relationships are necessary.
This means that there needs to be feedback among the people who belong to the different segments of the pyramid. We live in a social and sociable world, where we love to have the people we admire and see ourselves reflected in, respond to us and share their experiences. In social media marketing it happens just like in other areas of life, if there is no interaction people lose interest.
There is a Joint Vocabulary
As in all social groups in social media marketing there are unwritten rules governing the behaviour of all people in the sector.
There are times when these rules are taken to limits, when my opinion is not beneficial. For example, people who believe in the duty of telling others that they are smoke sellers for talking about what they like on their blog.
It is also curious to see how popular are some of the words that influential people in the sector use in their blogs. It is as if a certain word is becoming fashionable every X months and all the people in this group will talk about it over the next few months.
Then the word goes out of style and soon a new one is discovered. An example of these words can be linkbuilding, engagement, Community Manager, social media, Influencer, Blogger and so on…
Members have a Common Interest
The common interest is of course”Digital Marketing”. I want to believe that for the people at the top of the pyramid, like those in the middle, it is about teaching people, sharing and connecting.
Obviously you have to live on something, so people who share their knowledge with other members of the social group, so that they can learn and move vertically up the pyramid, have to charge money, nobody gives hard to four pesetas.
There are several purposes within the Group
Social media marketing has not only one purpose, but several.
Depending on the role they play within the social group, the objectives will be different. For example, a teacher’s purpose is that his students learn and manage to ascend within the pyramid. On the other hand, a specialist in digital marketing who is hired by a company, his task will be for that company to increase its sales within its sector.
How long will the Social Media Marketing sector last?
As I have been talking about throughout this post, many of my colleagues believe that we are in a bubble. It is possible that we are in a bubble that is currently booming, and that in the not too distant future people’s interest in digital marketing or Social Media will decrease. But the truth is that 15 or 20 years ago there was already digital marketing. What happened then?
That technology has advanced, and what was”digital” 10 years ago is now”obsolete”. So probably in 20 years time what we call digital marketing today will be another facet of obsolete marketing.
My conclusion is more towards a transformation, which was a puncture of this social media bubble.
Conclusion on Social Media Marketing
So as not to delay me much longer, I will say that if you belong to this great group, Social Media Marketing, don’t just focus on climbing the social pyramid. As I said in previous posts, what you enjoy the most is not the arrival at the top of the pyramid but the route itself. Try to create friendships, share content that you like, and never, ever, ever, ever tell anyone if what you do is sell smoke or not sell smoke (….)
“The ignorant criticize because they think they know everything,
Meanwhile, the sage respects because he acknowledges
who can always learn something new.”
Hacker. Flying high with my personal best. Marketing Specialist. Providing Social Media Content and Strategies in the Digital Marketing world.